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Paid Media & Performance Marketing · Pan-India

EVERY RUPEE. WORKING HARDER.

Fullscoop Digital runs ROI-obsessed paid media across Google, Meta, LinkedIn and YouTube for brands across India. We don't manage campaigns — we build performance engines that turn ad spend into measurable revenue.

Explore Service ↓
Performance Dashboard Active
Google
Search · PMax · Shopping
Meta
FB · IG · Reels Ads
YouTube
TrueView · Bumper
E-com
Catalogue · D2C
LinkedIn
B2B · Lead Gen
4.4x
ROAS
38%
CPA Drop
91%
Retention
Campaign Pipeline
Discovery & Audit
Strategy & Budget Blueprint
Creative Development
4Optimise & ScaleActive
5Report & Grow
12+
Years Active
200+
Brands Served
₹5Cr5+
Revenue Generated
4x
Avg ROAS Delivered

Every Platform.
Every Rupee Counted.

Performance marketing in India means running the right platform for the right audience — not copy-pasting the same setup everywhere. We tailor every channel to your category and budget.

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Google Ads

Search, Display, Shopping and Performance Max campaigns. Capturing high-intent audiences at the exact moment they're ready to act — across India's most competitive categories.

Search · Display · PMax · Shopping
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Meta Ads

Facebook and Instagram campaigns built for awareness, lead generation and conversions. Creative-led, audience-obsessed — built for Reels-first consumption patterns across Indian demographics.

Facebook · Instagram · Reels Ads
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LinkedIn Ads

B2B lead generation and thought leadership for brands targeting Indian professionals, C-suite decision-makers and enterprise buyers. The platform most agencies underuse — we don't.

Lead Gen · Sponsored Content · InMail
▶️
YouTube Ads

Video-first campaigns that build brand recall and drive action. TrueView, bumper and discovery ads reaching audiences in Hindi and English across India's largest video platform.

TrueView · Bumper · Discovery
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Remarketing

Re-engaging warm audiences who already showed interest. Cross-platform retargeting sequences — Google, Meta, YouTube — that bring visitors back and convert them into customers.

Dynamic · Cross-Platform · Sequence
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E-commerce & D2C Ads

Catalogue ads, dynamic creative and full-funnel strategies built to maximise ROAS for Indian online stores — from D2C startups to established national e-commerce brands.

Catalogue · Dynamic · Full-Funnel

End-to-End
Performance Management.

Performance marketing means owning the full stack — not just buying media. From strategy to creative to landing page optimisation, we manage every layer.

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Campaign Strategy

Audience research, funnel mapping, platform selection and budget allocation — the complete blueprint before a single rupee is spent.

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Ad Creative Production

Our in-house creative team builds ad visuals, copy and videos. No external briefing. Creative built to convert — not just to look good in a portfolio.

Campaign Setup & Launch

Pixel setup, conversion tracking, audience builds, campaign structure — every technical element right from day one. Zero guesswork, zero wastage at launch.

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Ongoing Optimisation

Daily monitoring, A/B testing, bid adjustments, audience refinement — continuously improving performance. Your budget is always in active, experienced hands.

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Reporting & Analytics

Clear, jargon-free reporting tied to real outcomes. Leads, revenue, ROAS, CPA — the numbers that matter to your business, not platform vanity metrics.

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Landing Page Strategy

Traffic is only half the battle. We advise on and help build landing pages optimised to convert the clicks your ads generate.

A Process Built
On Data. Not Guesswork.

Every paid media engagement follows a structured six-step process — developed over 12+ years of running campaigns across India's most competitive categories.

01
Discovery & Audit

We audit your existing campaigns, analyse competitor ad strategies and map your target audience. No assumptions — every decision starts with data from your actual market.

02
Strategy & Budget Blueprint

Platform selection, funnel structure, audience segmentation and budget allocation — a complete roadmap before we touch your ad account.

03
Creative Development

Our in-house team creates the ads — copy, visuals, video — in multiple variants for testing. Conversion is always the primary objective.

04
Launch & Track

Campaigns go live with full conversion tracking in place. Every lead, purchase and micro-conversion is attributed so we know exactly what's working.

05
Optimise & Scale

Daily optimisation of bids, audiences and creatives. What works gets scaled. What doesn't gets cut. No ego — just results and a clear paper trail.

06
Report & Grow

Monthly performance reviews with clear attribution — what spend drove what revenue. Every metric tied back to your business goals, not platform dashboards.

Performance Marketing
Done Right.

12+ years of paid media experience across India's most competitive industries. Here's what makes the difference.

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ROI First, Always
We measure success in rupees returned, not impressions delivered. Every decision is made with your bottom line in mind — not our reporting dashboard.
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Creative In-House
Strategy and creative under one roof means faster testing, tighter feedback loops and ads that align with your brand — no relay race between agency and designer.
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Deep Indian Market Knowledge
Strategy led by Manish Vaswani, who has built campaigns for India's most recognised hospitality, real estate and retail brands since 2012. We know what Indian audiences convert on — in practice, not just on paper.
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Data-Driven, Not Gut-Driven
Every optimisation is backed by campaign data. We test, measure and iterate — never guessing when we can verify. Your budget deserves that rigour.
Numbers We're Proud Of
Average ROAS Delivered
4x
Average CPA Reduction
38%
Campaigns Managed
200+
Lead Volume Increase (Avg)
2.8x
Client Retention Rate
91%

Performance Marketing
for Every Sector.

We've run high-performance paid campaigns across India's most competitive sectors. Deep category expertise — not generic playbooks applied to every client.

Hospitality & Hotels Luxury Real Estate Healthcare & Hospitals Education & Institutes Malls & Retail
Jewellery & Luxury
Automobiles
FMCG & D2C Brands
E-commerce
Professional Services
Financial Services
Manufacturing & B2B

Questions About
Performance Marketing.

Honest answers to what every Indian business asks before committing to paid media.

There is no universal minimum — it depends on your industry, goals and platforms. For most businesses in India, a meaningful Google or Meta campaign becomes effective from ₹30,000–50,000 per month in ad spend. We recommend a budget based on your specific goals and competitive landscape during our free audit.

Paid media can generate leads and traffic from day one of going live. However, true performance — optimised ROAS, stable lead flow, low CPA — typically takes 4 to 8 weeks of testing and optimisation. We show progress from week one with a full breakdown of what's working.

We handle everything in-house — copy, visuals and video. Our creative team builds ad assets designed to perform on each platform. You don't need to brief a separate designer or provide anything beyond your brand guidelines and product information.

Three key differences: full-service capability — strategy, creative and media buying under one roof; 12+ years of India-specific category experience; and a team approach, not a single person. If your account manager is unavailable, your campaigns still run. We also provide structured reporting tied to business outcomes, not just platform dashboards.

It depends on your business type and target audience. B2C brands with visual products typically perform best on Meta — Facebook and Instagram — where Indian Reels reach is enormous. Service businesses and real estate perform well on Google Search. B2B companies benefit from LinkedIn. We audit your goals and recommend the right platform mix — never one-size-fits-all.

Our management fee covers strategy, campaign setup, creative production, daily monitoring and optimisation, A/B testing, conversion tracking and monthly reporting. Ad spend goes directly to the platforms — we never mark up media budget. Transparent pricing, no surprise invoices.

Performance Works Best
Combined With These.

Paid media delivers faster when paired with strong organic foundations. These services amplify every rupee you spend on ads.

Let's Make Every
Rupee Count.

Get a free audit of your current ad performance — or start from scratch. We'll show you exactly what's possible for your brand across India.

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